MijnCHIRO: from complaint to spine.
MijnCHIRO is the chiropractic practice of Adam Cullinan and Warren Rees in Eindhoven, deliberately without staff: patients book their own appointments and always speak to their own chiropractor. DTB WEB built the new website, with the spine from the logo at its centre. Since October 2026 it has been live at mijnchiro.nl, in place of the old Wix site.
The spine in 3D
The MijnCHIRO logo is a vertebra. When you arrive, three vertebrae from the logo click into place, and the homepage shows the spine in 3D. Choose a complaint, such as headache, lower back pain or sciatica, and the part of the spine the chiropractor looks at lights up, with a short explanation and a link to the page about that complaint. The place where you feel pain is not always the place where the problem starts.
Booking online
Every page has a button to book an appointment online in the practice's own calendar. On the shockwave therapy page, Warren is already selected. At the top you see whether the practice is open right now, and on a phone a fixed bar at the bottom holds booking, WhatsApp and calling. The prices and reimbursement have a page of their own.
From Wix to a site of its own
MijnCHIRO used to be on Wix. All texts, photos and reviews and the seventeen blog articles moved to the new website. Every old address, including the English pages, redirects to the right new page, so old links and search results keep working. The link with Google Search Console stayed in place.
The delivered website
The website has 35 pages, covering chiropractic, eight complaints, shockwave therapy, prices and reimbursement, the team and contact, plus a blog. The contact page has a neighbourhood map in the style of the site. At delivery, the pages scored 98 to 100 out of 100 in Google's speed test (Lighthouse, mobile).