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SMASH: catering you can already picture.

The SMASH Catering website in our portfolio centres on its offer, visual identity and catering experience. Visitors can explore different packages and discuss their event with SMASH.

Website view of SMASH
SMASH / DTB WEBSee

Give the offer a structure

Burgers, BBQ, sandwiches and bespoke catering are recognisable parts of the site. The package structure helps visitors explore specific options rather than relying only on a general description of catering.

Make the service tangible

Food photography and the food truck show what catering on location can look like. Bold typography and a pink-and-cream palette give the brand a distinctive character alongside practical information about its services.

Keep the enquiry within reach

Visitors can move towards an enquiry from the introduction and service sections. The site identifies Utrecht as its base and describes catering throughout the Netherlands. Atmosphere and practical information work together.

The useful principle

Service businesses benefit from making choices understandable and showing work in context.

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